Dave Osh's Career was all around. He was the CFO, COO, and CEO of multinational companies, leading teams in 34 countries. Career Journey Dave Osh began his professional journey as a fighter pilot in the Israeli Air Force, where he led hundreds of combat and reconnaissance missions behind enemy lines. As the Head of Recon Ops, he developed strategic aerial reconnaissance operations that supported the Israeli Defense Forces. This role was pivotal in shaping his discipline, decision-making skills, and ability to lead under pressure. Even after his active duty ended in 1987, Dave continued to serve as a senior squadron leader and shadow Head of Recon Ops in the reserves until 1999. Transitioning from military to civilian life, Dave pursued a BA in Economics and Accounting at Ben-Gurion University, followed by an MBA at Southern Illinois University. This academic foundation prepared him for a dynamic corporate career that spanned continents and industries. Early Professional Development After earning his CPA, Dave joined Moore Global in Israel, where his career took an exciting turn. Initially honing his expertise in accounting, he was soon transferred to the consulting arm of the firm. This transition opened doors for him to advise an investment bank and an insurance company on strategic initiatives, an experience that broadened his financial acumen and problem-solving abilities. Leading the consulting subsidiary further sharpened his leadership and operational skills, setting the stage for his future endeavors. Corporate and Entrepreneurial Leadership Dave’s corporate career began in Israel and took him across the globe—to Hong Kong, Singapore, Malaysia, and eventually the United States, where he immigrated two years ago. Along the way, he led teams in over 30 countries, evolving into a global citizen with a mission to elevate leadership effectiveness and drive business performance with a ripple effect that fosters unity. From Finance to Global Strategy As CFO of Hadera Paper Group, Dave led the division of a $500 million business into three entities, facilitating acquisitions by Kimberly-Clark and Mondi Group. These early experiences in finance and strategic restructuring laid the groundwork for his future leadership roles. At Orbotech Pacific, he directed a transformative shift in operations that saw revenue grow from $85 million to $250 million in three years. By localizing management in China, he doubled the market share to 60% and established Orbotech as a dominant player in the region. These successes culminated in leading Orbotech’s expansion into China—a strategic move that reshaped the company’s trajectory and secured an 80% market share. Scaling and Transforming Organizations Joining QNet as COO and later CEO, Dave led the transformation of this e-commerce giant from $100 million to $431 million in annual revenue. Expanding into 15 new markets and pioneering a shift from durable to consumable products, he aligned the company’s strategy with customer needs. He also conceptualized intellectual property products that increased gross profit margins and launched a 24/7 global support center, which won international awards. Entrepreneurial Ventures Driven by a passion for innovation, Dave co-founded Execuvite, an online marketplace for collaborative freelance teams. Despite challenges in securing second-round funding, this venture sharpened his entrepreneurial acumen and adaptability. Later, he founded Varlinx, a leadership development boutique firm in the San Francisco Bay Area. At Varlinx, Dave helps leaders unlock their natural talents and transform their teams and organizations to thrive in complexity. A Lifelong Commitment to Growth Throughout his career, Dave has embraced roles in diverse industries—semiconductors, e-commerce, and internet—spanning functions from finance and operations to strategy and product development. This broad exposure has given him a holistic perspective on high-growth multinational business strategy and execution. Dave strongly believes that technology can amplify success, but true transformation requires leaders to evolve individually and collectively. His mission is to guide business leaders in this evolution, ensuring they meet the ever-changing needs of customers, employees, and society. The Ripple Effect of Leadership From his early days in the cockpit to leading global teams, Dave Osh’s career has been a journey of learning, growth, and transformation. By elevating leadership effectiveness, he aims to create a ripple effect that fosters unity and shared prosperity in an interconnected world. His journey continues, inspiring others to reach their fullest potential.

Dave Osh is a potential transformation catalyst who coaches leadership teams to become highly effective in the hyper-complexity of the new era of AI. From a Struggling accountant to a Multinational CEO. From a Fighter Pilot to a Pacifist. From a Nationalist to a Global citizen. From a Prejudiced to a Candid Person. Dave Osh is a transformation catalyst dedicated to evolving leadership potential to create a ripple effect of unity in our divided world. He leads large-scale leadership transformation programs that drive meaningful change for individuals, teams, organizations, and society. Dave is the CEO of Varlinx, the former CEO of the multinational company Qnet, and the founder/CEO of the tech startup Execuvite. He has led multinational teams across 34 countries, living in Israel, Hong Kong, Malaysia, Singapore, and now the USA, where he coaches executives at Fortune 500 companies, mid-size firms, and tech startups. Transformative guide for leaders facing the complex challenges of a rapidly changing world. A unique approach to cultivating your development, empowering your team, and enhancing your entire organization to thrive amidst AI-driven disruption. Read the first chapter Listen to the first chapter CEO POTENTIAL available on SERVICES Executive Coach Sparking personal transformation for high effectiveness at work and life. Team Coach Accelerating collective transformation so that the whole becomes greater than the sum of its parts. Leadership Consultant Developing leadership frameworks that accomplish strategic objectives. Organization Development Expert Designing organizational-wide leadership development programs. Potential Development Leader Expanding individuals, teams, and organizations ‘full potential’. Culture Transformation Catalyst Partnering with companies to reach a tipping point of creating a new culture. LEARN MORE Is your potential aligned with the increasing leadership complexities in the age of AI? Download our list of 20 questions to discover the answer. First name Email SUBMIT Praise for the CEO Potential "Provides a clear path for CEOs to cultivate deeper self-awareness and organizational impact." Rick Wilmer CEO - ChargePoint "Compelling call to unlocking a new level of leadership in the challenging age of AI." Brian Underhill CEO - CoachSource "Redefines what it means to be a CEO in today's world by focusing on an ever-evolving potential." Rob Castaneda CEO - ServiceRocket "Strategic upgrade every CEO needs to not only survive but thrive in the new age of complexity." Ron Scheese CEO, Andesa Services "Cuts through the noise, providing a clear and compelling framework to evolve leadership." Zeina El-Azzi CEO - Gage Zero "Transformative guide for leaders seeking to break through their limitations and elevate their impact." Yuval Lirov CEO - ClinicMind "This book doesn't just show you what's possible; it shows you how to get there." Arman Eshraghi CEO - Qrvey "Journey into the untapped power of development for leaders committed to transformative change." Bruno Larvol CEO - Larvol "Groundbreaking approach to increase your potential and level your team." Scott Francis CEO - BP3 Global "Must-read for CEOs dedicated to fostering a strong organizational culture." André Chapman CEO Emeritus - Unity Care "Eye-opening and transformative guide to navigating today's complex business world." Tom Salonek CEO - Intertech "A masterful guide to leadership evolution, empowering CEOs to develop their teams, organizations, and most importantly, themselves.” Jeff Smith CEO - Providence Medical Technology Leaders coached in these companies Client Testimonials Best leadership coach I ever worked with Helping us get to the next level Phenomenal! Courageous conversations we've never had before Challenged the way I have always done things. Profound impact on me! Made a difference in my life Most impactful program I ever participated Bringing everyone in Most impactful program I ever participated Best leadership coach I ever worked with Helping us get to the next level Phenomenal! Courageous conversations we've never had before Challenged the way I have always done things. Profound impact on me! Made a difference in my life Most impactful program I ever participated Bringing everyone in Most impactful program I ever participated Best leadership coach I ever worked with Helping us get to the next level Phenomenal! Courageous conversations we've never had before Challenged the way I have always done things. Profound impact on me! Made a difference in my life Most impactful program I ever participated Bringing everyone in Most impactful program I ever participated Best leadership coach I ever worked with Helping us get to the next level Phenomenal! Courageous conversations we've never had before Challenged the way I have always done things. Profound impact on me! Made a difference in my life Most impactful program I ever participated Bringing everyone in Most impactful program I ever participated “Reach my personal and professional goals” “Broader perspective” “Truly transformative” “Take on new challenges” “Strengthened my capability” EDITORIAL REVIEWS “Exceptionally well written and thoroughly 'reader friendly.' Essential reading and an unreservedly recommended addition to personal, professional, community, corporate…” "An invaluable and influential guide for leaders in this challenging world of artificial intelligence." “Engaging, informative, and motivational. In today's ever-changing work environment, this book will definitely help you find your way.” “Every so often a business book comes along that feels like a revelation—one so expertly crafted it takes your breath away.” "Must-read for executives, business owners, and aspiring leaders seeking to enhance their effectiveness in an increasingly complex world." Thought Leadership How to build deep trust in tough conversations When we reframe what people are saying, we can build deep trust, especially in challenging conversations. Why it matters: Relationships... How to start a tough conversation Most leaders confront people ineffectively because they are either too aggressive and seen as conflict seekers or too indirect and seen... CEO potential Developmental psychologists cracked the code of the CEO type, which companies need the most in times of uncertainty. The good news is... Augmenting Potential The most effective CEOs have successfully upgraded their operating system of fears, assumptions, safeguards, and beliefs to enable new... 5-D thinking The most effective CEOs can see what others can’t see through a 5-dimensional perspective considering near and far futures, stakeholders,... 4D thinking Highly effective CEOs share a rare capacity to assess situations from four dimensions of themselves (1st), other people's perspectives... 3D thinking CEOs struggle to resolve conflicts in which executives have different perspectives they can't unite into one because they lack a 3-D... The Complexity Trap When playbooks don't work, strategies stop dead in their tracks, and predictions don't meet reality, the last resort is to boost your... POTENTIAl TRANSFORMER COURAGEOUS AUTHENTIC EMPATHIC

Dave Osh is a sought-after speaker and podcast guest who specializes in expanding the potential of individuals, teams, and organizations to be more effective in the new era of AI. TED Talk How to Listen so that People Feel Heard Podcast Pitch Speaker Reel

Dave Osh’s coaching philosophy is grounded in five core principles, each designed to create transformative outcomes by aligning leadership with organizational culture and strategic goals. Coaching Philosophy Dave Osh’s coaching philosophy is grounded in five core principles, each designed to create transformative outcomes by aligning leadership with organizational culture and strategic goals: 1. Leadership Effectiveness At the foundation of Dave’s approach is a commitment to strengthening leadership effectiveness—a critical driver of organizational performance. By focusing on this cornerstone capability, leaders can achieve measurable success and amplify their impact. 2. The Transformational "One Big Shift" Dave helps clients identify the most pivotal individual and collective behaviors that, when transformed, can significantly influence organizational success. This "one big shift" unlocks new leadership capabilities, enhancing both effectiveness and business performance. 3. A Developmental Lens Rooted in adult development theory and vertical development practices, Dave’s coaching views leadership as an evolving journey. By helping leaders understand their current developmental stage, he provides a roadmap for growth centered around their "one big shift," enabling sustained progress toward their goals. 4. Concurrent Coaching Dave emphasizes the dynamic interdependence between leaders and their teams through concurrent coaching. This integrated approach fosters a reinforcing cycle of growth, where individual and team success are mutually dependent, driving synchronized development at all levels. 5. Systemic Coaching Systemic coaching is central to Dave’s methodology, focusing on enhancing collective team performance while fostering shared leadership. By engaging key stakeholders, he drives transformations that ripple through the broader business ecosystem, creating sustainable change. These interconnected principles underpin Dave’s coaching approach, delivering transformational growth and alignment for leaders and organizations alike. Experience Coaching with Dave Osh Coaching with Dave Osh is an immersive and transformative experience. His presence during sessions is unparalleled—clients become his entire focus, benefiting from a profound connection free of outside agendas and dedicated exclusively to their success. Dave’s coaching sessions are both fulfilling and demanding, as he approaches each interaction with empathy, vulnerability, curiosity, and an open mind. His goal is to empower clients to expand their capacity to achieve meaningful outcomes, unlocking potential that often lies dormant beneath unconscious fears and limiting assumptions. Clients working with Dave undergo profound transformations, both professionally and personally. Many are C-suite executives, VPs, and directors who were already successful but discover through coaching that they can achieve even greater heights. Often, these leaders are held back by subconscious mental models—misinterpreted as fixed personality traits—that influence decisions and actions. Through his coaching process, Dave illuminates these underlying mental models and supports clients in refining them. By rewiring internal frameworks, leaders overcome personal barriers and transform their mindsets, beliefs, and assumptions. This evolution enables them to think, feel, and act with newfound clarity and effectiveness, resulting in significant personal and professional growth. Dave’s clients consistently achieve breakthroughs that yield remarkable results, elevating their leadership and unlocking potential for themselves, their teams, and their organizations. Coaching Certifications Master Certified Coach (MMC): International Coaching Federation (ICF) Advanced Certification in Team Coaching (ACTC): International Coaching Federation (ICF) Immunity to Change Certified Coach: Minds at Work: Year-long residence with Harvard Professors Robert Kegan and Lisa Lahey. Certified Senior Practitioner in Systemic Team Coaching: Global Team Coaching Institute (GTCI): 3-year program led by Henley Business School Prof. Peter Hawkins. Adult/Vertical Development Advanced Practitioner: Global Leadership Associates (GLA): Year-long program led by Boston College Prof. Bill Torbert. Maturity Coaching Intensive Certified Coach: Vertical Development Academy- Year-long program led by Dr.Susanne Cook-Greuter and Dr. Beena Sharma. Coaching Education Growth Edge Coaching - Cultivating Leadership with Jennifer Garvey Berger: 3 part one year adult development coach training Certified Polarity Practitioner - Polarity Partnerships: Dr. Bary Johnson. Leadership System Certified Coach - Leadership Circle: Bill & Cindy Adams. Journey to Mastery - Accelerating Coach Excellence (ACE): Dr. David Peterson and David Goldsmith. Certified Executive Coach - Center for Executive Coaching Assessment Certifications Leadership Circle Profile & Collective Leadership Assessment - Leadership Circle Benchmarks 360 Assessments Suit - Center for Creative Leadership (CCL) Hogan Assessments (individual and 360) - Hogan Team Connect 360 - Renewal Associates Global Leadership Profile and Worldview Assessment - Global Leadership Associates (GLA) Education MBA, Southern Illinois University, Carbondale BA, Economics, Ben Gurion University

Dave Osh shares his story of resilience and growth through the significant turmoil he faced at the start of the new millennium. It’s early on a weekend morning in the year 2001. I’m standing in front of a large window, a cup of coffee in my hand, with Hong Kong’s Victoria Harbor stretched out before me. I live in the tallest residential tower in Asia Pacific, surrounded by spectacular views of the harbor, The Peak and a crystal blue sky filled with skyscrapers. I watch as a giant luxury cruise liner gracefully approaches Ocean Terminal. The iconic cross-harbor Star ferries silently give way to the enormous ship. I am on top of Hong Kong but I feel like I am on top of the world, on the top of my game, on the top of my career. A trail of Rolls-Royces, Bentleys and Ferraris depart from the tower and descend along Old Peak Road. Drivers are stretched in front of the latest models of the most expensive cars in the world, waiting to drive residents to golf clubs around the island. It feels like a dream, but this is my reality. This luxury $ 10,000-a-month apartment is my home. I am the vice president of Asia Pacific, a hi-tech company. My kids study in top-notch international schools. We travel the exotic Far East for business and pleasure, employ a live-in maid, and host lavish parties for our community. My stock options value climbed above the million-dollar mark only 18 months after receiving them from my employer. My private stock portfolio, managed by a prestigious brokerage firm, has reached 500,000 dollars. I am damn lucky! I take a moment to think back to just five years ago. At the time, my 30,000-dollar annual income barely covered my mortgage payments, car loan installments, and over-limit credit card debt, which I couldn’t eliminate. My wife and I lived from bill to bill. We couldn’t afford vacations other than the redemptions of credit card points. Our cost of living skyrocketed after the second child was born. Overdraft warning calls from the bank increased our stress, anxiety, and feelings of helplessness. It shouldn’t have been that way. We were professionals who graduated with Bachelor's degrees in economics and worked hard for MBAs and CPA certifications. But we couldn’t pay our bills with credentials. I quit the accounting firm to assume a Financial Controller position in a large paper mill company. The income increased to $50,000 annually, but that didn’t improve our financial constraints. Our expenses soon outpaced the new income while increased interest and inflation rates doubled our house loan liability. My efforts to move to a higher-paying industry or profession failed. Recruiters repeated the same old script: “Your education is finance. Your experience is in finance. It’s too late to change career path when you’re already in middle management.” The financial struggle drove me to develop a new career roadmap. I started a new business parallel to my day job, acquired new competencies, attended seminars, read sales and marketing books, and studied English all in an attempt to be hired for an international assignment. Two years later, I am in Hong Kong. I am an expatriate, or what we call an expat. I earn 10 times the income I earned only 5 years earlier. More importantly, I’m debt-free. I continue looking at the astounding view of the green mountainous jungles and the blue sea outside my home. I turn away from the window with an incredible feeling of accomplishment. I don’t spare a moment to debate whether my success tower is built on solid rock or shifting sand. It doesn’t take long to find out. At the beginning of 2001, the Dot-Com Bubble burst. In just a few months, my million-dollar paper wealth of stock options has evaporated into nothing. My company’s sales plunged abruptly. Massive layoffs follow poor financial results. I called my broker to sell my portfolio and discovered it was too late—we had lost half of our real savings. My wealth illusion ends brutally. A few months later, my wife and I decided to divorce after a 15-year marriage. It is excruciating to leave home and be far away from my children. Divorce is tough. Unexpected divorce is even more brutal. The emotional turmoil of breaking up a family could fill a book! The combination of my company’s plummeting performance and my deteriorating personal performance due to the divorce begins to take a toll. The result is that my contract is not renewed. My only chance to stay in Asia Pacific is to accept an offer for the wrong position in the wrong profession but in the right country - Singapore. I assumed a CFO role for a large semiconductor company in Singapore however, after a few months the company merges with another company. I’m not the CFO of the merged company. My career stalls and for the first time in my life, I am unemployed. Without any income, my savings drain rapidly. I start a new business but it’ll take time to yield significant income. I’m back to square one. I struggle financially again. It is even worse than before. My career is stuck. The only good news is that the worst has already happened; I’ve hit rock bottom and the only direction is up. Or so I thought until the telephone rang. A nervous voice calls me and asks me to come to see a specialist in the hospital. The hematologist is looking at me calmly but choosing his words carefully: “Sir, you have a condition called Essential Thrombocythemia (ET). It is a chronic form of leukemia where bone marrow makes too many platelets. You are at serious risk of blot clots which can lead to stroke, heart attack and even sudden death.” “What’s the cure?” I ask. “Unfortunately, there is no cure for this rare condition. The only treatment that has some success is chemotherapy oral medication,” the hematologist explains. “For how long?” His answer hits me like a bullet. “For life.” 10 minutes later, I leave the hospital and my head is spinning. That’s it? Is this the end? In one year, I have lost my family, my job, my wealth, my health, and maybe even my life. I ask myself: Have I lived fully? Have I mattered to people? Have I made any difference? I hate my answers to these questions. What I felt in front of the window with my view of the world in Hong Kong was a false success. It was not sustainable. It compromised every aspect of my life. I was so consumed by my career and financial success that I forgot to live. I neglected my loved ones. I had my priorities all wrong. Not only was my success unreal; I also continuously wore a façade, masking how I really felt. I never shared my struggles with my friends. I was never vulnerable or asked for help. When someone would ask how I was doing, I faked a smile and lied about how great it all was, even when every aspect of my life was falling apart. It was more important for me to keep up the façade. It was already midnight when my head suddenly stopped spinning. I began to feel a sense of relief and the heaviness in my chest faded quickly. I close my eyes and begin to envision a new life coming ahead. I start laughing—this is insane! I should feel defeated after hearing the news about my disease and the risk of death I’m facing, but instead, I feel reborn to new life. This moment. Now. I visualize leading a large organization and helping millions of people improve their lives. I visualize that I’m healthy, fit and energetic—in the best shape ever. I visualize that I love and am loved by family and friends. I reach success without side effects. I accomplish my goals while staying connected and fully present in my relationships. I finally fall asleep at dawn. A few years later, my vision has come true. I’m the CEO of a multinational organization leading 500 employees in 15 countries towards annual revenues of almost half a billion dollars. I’m remarried to an amazing wife who shares my passions. I have a new daughter and we’re deeply connected emotionally. I travel the world. I’m a role model of health and fitness with a platform to inspire thousands of people and help them improve their wellbeing. I live a balanced life. I replace my ego-driven management style with service and coaching leadership. I love. I dare. I care. I share. I begin to write. I begin speaking publicly. I live fully. I transformed from an inauthentic executive who lived without purpose to an authentic leader who lives with purpose, passion, and service. There is a way to overcome challenges in life. There is a way to live fully while making a difference in the world. I am blessed helping CEOs and executives to realize their full potential and live a meaningful, fulfilling, abundant, healthy and love-filled life so together, we have a ripple effect on the world. I am fully committed to empower organizations in achieving peak performance and accomplish extraordinary results.